I think you often see famous people wearing them, such as Maison Kitsune, Lacoste, KANGOL, etc., and people wearing them on the streets. These one-point designs with animal motifs are simple and sophisticated, so I think they have the characteristics of being easy to match with a variety of outfits.
At the time of writing, not many people know about SASSA, and it is not yet seen on the streets, but it is secretly becoming popular among Shiba Inu lovers.
This time, what kind of brand is SASSA? Let me introduce you in detail.
What is SASSA? What kind of brand is it?
SASSA is a brand that was launched by designer Sasaichi in May 2022 and is still in its infancy.
What is Designer Sasaichi?
Sasaichi's designs are characterized by their simplicity, creating things that are simple yet eye-catching. SASSA sells products based on designs created by Sasaichi, so we can expect to sell accessories and miscellaneous goods other than clothes in the future.
In addition to designing, she has also started illustrating, and is drawing illustrations of the beloved dogs of her Instagram followers. I am also thinking about holding solo exhibitions in the future.
One-point design with Shiba Inu motif
Currently, we are selling simple clothes with a Shiba Inu motif, so if you are interested, please take a look.
I've seen a lot of clothes designed with dog illustrations, but they all had a lot of illustration space and were all cute. Of course it's cute, but when it comes to everyday use, it's a different story.
On the other hand, SASSA clothes have a simple design, so people of all ages can wear them, and they are great because they can be worn anywhere.
What products are sold at SASSA? Which products do you recommend?
Currently on sale are:
- short sleeve t-shirt
- long sleeve t-shirt
There are two types, each with three colors (black/white/greige). Sizes are S-XL for short sleeves and M-XL for long sleeves.
short sleeve t-shirt
- Size: S-XL
- Color: Black/White/Greige
- Fabric: 100% cotton
- Thickness: 10oz
- Price: 6,900 yen
It's 10 ounces thick and made of sturdy fabric. There is a Shiba Inu embroidery on the chest, and the overall design is quite simple.